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More brands cut ties with pop star Kris Wu over seduction and underage sexual assault scandal; lawsuit against alleged girlfriend filed - Global Times

Kris Wu Photo: weibo

Kris Wu Photo: weibo


After pop star Kris Wu was accused of infidelity and luring underaged girls for sex by alleged girlfriend, at least four brands in China announced the termination to work with him and some deleted or hid their advertisement with him amidst simmering public opinion against him.

His studio broke the silence on Monday to clarify and deny the accusations after his alleged girlfriend Du Meizhu released more details in an interview with NetEase Entertainment recently.

Wu said on his personal Sina Weibo account on Monday morning that his silence was to avoid disturbing the legal procedure but he didn't expect his silence would intensify the rumors, but now he couldn't bear it anymore.

"I have never cheated, there are no 'underaged girls' or anything like that. If I did such things, I would put myself in jail! I'm responsible for what I do!" Wu said. 

Wu's studio in a new released statement on Monday said that what Du said is "false" and is to deliberately incite public opinion against Wu. The studio also claims that Du has been frequently contacting the studio and asking for huge sums of money as a prerequisite to delete and stop publishing the information. The studio said it has reported the case to the public security organs for investigations.

According to a 2017 Forbes China celebrity list, Wu's annual income reached 150 million yuan ($23.1 million) that year, ranking 10th on the list. Wu is likely to suffer huge losses as many brands have terminated cooperation with him after the allegations.

In an interview with NetEase Entertainment, Du further revealed that Wu used various methods to identify and lure young girls for sex. Du claimed that the number of victims, including herself, far exceeds eight, among whom two are minors. Du stated that she had returned Wu the hush money, about 500,000 yuan ($77,166), in installments and was ready to go through legal procedures.

Many netizens have called on brands to terminate their partnership with Wu. As of Monday, more brands including Chinese detergent brand Libai and EtherealSound, a program affiliated with China Central Television announced that they were terminating cooperation with Wu.

Libai announced on Monday that it will terminate all brand cooperation with Wu via its official Sina Weibo account, while EtherealSound announced late Sunday that all cooperation with Wu had been terminated. Content that Wu had been involved in was deleted on the APP.  

Lancome and Kiehl's chose to hid their official microblogs with Wu. Shanghai-based cosmetics Kans announced it will dismiss cooperation agreements with Wu on Sunday, while Wuhan-based snack brand Bestore also said that its agreement with Wu expired last November.

Prior to this scandal, Wu was also mired in another controversy in 2018 for his new album Antares which outsold a number of US pop stars, including Ariana Grande, to top the US iTunes charts. 

After Wu's songs kept Grande from the top spot, many of her fans flooded Twitter to ask "Kris Wu, Kris Who?" and questioned the legitimacy of his quick iTunes success by suggesting it was achieved through the use of automated bots.

Global Times 

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